distribution research

Saveur  is a food magazine that uses multiple resources to advertise and distribute their product. They offer various amenities on their website including recipes with detailed instructions different types of food and drinks. By having different  Foods from different cultures it broadens their audiences.  They also have a section on travel.  By having this on their website there’s a tracks in audience that is looking to travel. They go into detail about the food you can get that certain places. They also sell cook books online which earns the money. The website includes videos that show you how to cook certain recipes they have on the website to attract those who aren’t experts at cooking. They even provide a summary of each issue of the magazine so that people who subscribe know what day you will be getting, which allows the audience to trust that they’re getting what they want.

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